Technology · 8 views
OpenAI's new sponsored agents are happy to chat about selling you things
Advertisers can now ask ChatGPT to help create their ChatGPT ads, because what's more relatable than an ad crafted by a bot?
AI Summary
OpenAI is testing Sponsored Agents, which are advertiser‑backed bots integrated into ChatGPT ads that aim to sell products during custom conversations. Advertisers can now request ChatGPT to help create these ads, allowing the bots to generate promotional content that feels conversational. The new agents are designed to engage users directly within the chat interface to promote items.
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