Business & Economy
‘China has arrived’: From $1,000 Gucci sneakers to German cars, China is coming for the industries that made Europe rich
Gucci built its luxury reputation on Italian craftsmanship, but its newest $1,000 sneakers break with its 105-year-old tradition with a new label: Made in China.
Summary
Gucci built its luxury reputation on Italian craftsmanship, but its newest $1,000 sneakers break with its 105-year-old tradition with a new label: Made in China. But instead of citing the cheap labor long associated with Chinese factories, the fashion house said it picked a Chinese manufacturer known for its “technological know-how” and ability to meet the brand’s quality standards.
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