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Can Labubu Lightning Strike Twice? POP MART Hopes So With Release of ‘KPop Demon Hunters’ Bag Charms
Hot off the Labubu craze that took pop culture by storm last year, collectibles brand POP MART is hoping lightning strikes twice with the release of a new KPop Demon Hunters collab.
Summary
Hot off the Labubu craze that took pop culture by storm last year, collectibles brand POP MART is hoping lightning strikes twice with the release of a new KPop Demon Hunters collab. The Asian brand first introduced Labubus in 2024, before the plush bag charms became covet-worthy collectibles in 2025 after being seen on stars like Lisa from Blackpink . Now, POP MART is teaming up with Netflix for its Peach Riot x KPop Demon Hunters collection , which brings together two fan-favorite worlds.
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