Business & Economy · 1 views
Apple event live updates: Ternus announces iPhone 18 Pro and Pro Max in new colors
This is CNBC's live coverage of Apple's September "Surprise and shine" launch event. Apple kicked off its biggest launch event of the year on Wednesday , with new CEO John Ternus making his big debut.
AI Summary
At Apple’s September 9 event, the company unveiled the iPhone 18 Pro and iPhone 18 Pro Max, featuring new color options. The announcements represent the first product launch overseen by CEO John Ternus.
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