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UFC Freedom 250 delivers record-breaking viewership for Paramount+ across United States, Latin America
Seventeen million people across the United States and Latin America tuned in for UFC Freedom 250. Sunday's spectacle, held on the White House South Lawn, now stands as the biggest exclusive live event in Paramount+ history.
Summary
Seventeen million people across the United States and Latin America tuned in for UFC Freedom 250. Sunday's spectacle, held on the White House South Lawn, now stands as the biggest exclusive live event in Paramount+ history. UFC Freedom 250 reached 15.26 million stateside, according to Nielsen, with an additional 1.67 million tuning in from Latin America, per Adobe Analytics. The event, headlined by Justin Gaethje's shocking upset of Ilia Topuria , averaged 8.2 million viewers across both markets.
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