Science · 1 views
Tourism firms face complex path to sustainability
Tourism businesses across Aotearoa New Zealand are working to become more sustainable, but a new study shows the process is complex and rarely straightforward.
AI Summary
Tourism businesses across Aotearoa New Zealand are working to become more sustainable, but a new study shows the process is complex and rarely straightforward. The research, based on in-depth interviews, data analysis and site visits with established tourism operators across the country, examines how businesses move from good intentions to more sustainable…
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