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Telemundo World Cup Viewing By Non-Spanish Speakers Proves U.S. Appetite For Soccer, NBCUniversal Exec Cesar Conde Says
Cesar Conde, chairman of NBCUniversal News Group, says soccer has indisputably reached “critical mass” in the United States. One sign, he said, is how many non-Spanish speakers have “woken up” to NBCU’s coverage on Telemundo and Peacock.
AI Summary
Cesar Conde, chairman of NBCUniversal News Group, said soccer has reached “critical mass” in the United States. He cited the growing number of non‑Spanish speakers who have tuned into NBCU’s World Cup coverage on Telemundo and Peacock. This shift, he noted, signals a broader American appetite for the sport.
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