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Streaming & Local Film Propel Major Asian Markets To $15B Content Spend This Year – MPA
Streaming and local film are set to send spend on content in seven major Asian markets over the $15B mark this year, according to a study.
AI Summary
Streaming services and local film production are expected to push content spending in seven major Asian markets above $15 billion this year. Media Partners Asia reports that total investment will rise from $14.8 billion in 2025 to $15.1 billion in 2026, and is projected to reach $15.4 billion by 2031. The increase reflects growing demand for both international streaming content and domestically produced films across the region.
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