Summary

A Parrot study shows movies and series based on the web-slinger generate far more revenue than any other superhero With the latest Spider-Man movie swinging into theaters and racking up an impressive box office haul, the industry’s eyes are once again on Marvel’s most iconic webslinger. But while box office grosses often dominate the conversation, a true measure of a modern franchise’s power must factor in its long-term streaming value as well.

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