Business & Economy · 3 views
Skims’ $148 advent calendar flop wasn’t a stunt, marketers say—but store credit may not win back Kim Kardashian’s angry customers
“We might be on track for the worst advent calendar I’ve ever opened,” content creator Kayla Ryan said in a TikTok video this week, referring to the $148 Skims 12-day advent calendar that customers have been ripping apart for the past…
AI Summary
Content creator Kayla Ryan posted a TikTok this week calling the $148 Skims 12‑day advent calendar “the worst advent calendar I’ve ever opened,” as customers have been ripping it apart. She showed three hair ties pulled from the day‑three slot, noting they could be bought at Dollar Tree. The calendar’s contents include keychains, bobby pins, scrunchies and hair ties, but it lacks the bodysuits or loungewear that typically drive sales for Kim Kardashian’s brand.
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