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Rivian opens R2 configurator: here are all the options and pricing
Rivian has opened the online configurator for the R2, its critical mid-size ele
AI Summary
Rivian has made its R2 configurator available online, allowing reservation holders to customize their vehicles ahead of deliveries. The Performance trim of the R2 starts at $57,990, positioning it competitively against Tesla's Model Y Performance, which begins at $58,880. This pricing suggests Rivian is targeting a specific segment of the market with its mid-size electric SUV. The early launch of the configurator, ahead of Rivian's previously announced June delivery timeline, indicates confidence in the company's production ramp at its Normal, Illinois factory.
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