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Op-Ed: Hiroshi Okuda–The Man Who Saved Toyota by Forcing It to Change
Note: This article has been updated with photos of the Prius and the RAV4 EV. –Raymond THE automotive world lost a visionary on August 8.
Summary
Note: This article has been updated with photos of the Prius and the RAV4 EV. –Raymond THE automotive world lost a visionary on August 8. Hiroshi Okuda, the former chairman of Toyota Motor Corporation, who passed at 93, was the first outsider to break the Toyoda family’s grip on the company. But his true epitaph is this: he was the ruthless pragmatist who dragged a reluctant, manufacturing giant into the modern global era.
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