Summary

After EV sales in the US crashed into a brick wall last year, the Subaru Trailseeker has been one of the few points of light. Newly introduced this year, Trailseeker has racked up a relatively decent sales track record in the crowded SUV field. As for whether or not Subaru can continue to grow its EV sales in the US, the automaker’s elaborate, multi-faceted “Subaru Loves Pets” campaign has emerged as the secret weapon… The Subaru Loves Pets campaign first appeared 18 years ago, back in 2008.

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