Nintendo of America Chief Breaks Down Her First Year: ‘Zelda’… | HappeningNow.news

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Nintendo of America Chief Breaks Down Her First Year: ‘Zelda’ Live-Action Movie, ‘GTA 6,’ Third-Party Game Goals and More

After just under a year in her new role as president of Nintendo of America, Devon Pritchard is ready to share elements of her master plan.

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Devon Pritchard has been president of Nintendo of America for just under a year. She says her master plan focuses on the relative youth of Nintendo’s Switch 2, which she believes gives the company an edge over competitors. The strategy positions Nintendo ahead of Xbox and PlayStation, whose older‑model life cycles are still concluding.

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