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NBCUniversal Invests in India Microdrama Producer in $80 Million Fundraising Round
NBCUniversal and Hornbill Capital have led an $80 million Series C fundraising round for Indian microdrama producer EloElo Group, founded by former Flipkart executive Saurabh Pandey.
Summary
NBCUniversal and Hornbill Capital have led an $80 million Series C fundraising round for Indian microdrama producer EloElo Group, founded by former Flipkart executive Saurabh Pandey. The new capital will allow the Story TV platform operator to produce new vertical dramas for export internationally, including to the U.S. market. The Series C investment, usually done to allow startups to scale operations, follows NBCUniversal’s Peacock streaming platform launching the unscripted vertical series, Campus Confidential: Miami , as part of a wider push into mobile content to reach new audiences.
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