MPA And TikTok Owner ByteDance Reach Agreement On Restricting IP Use… | HappeningNow.news

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MPA And TikTok Owner ByteDance Reach Agreement On Restricting IP Use In Deepfakes

The Motion Picture Association said that it had reached an agreement with TikTok owner ByteDance on a restriction framework over the use of studio intellectual property in AI video and images.

Source AI Summary Published August 17, 2026 Brief Under 1 min brief
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The Motion Picture Association announced an agreement with TikTok owner ByteDance establishing a framework to restrict the use of studio intellectual property in AI‑generated video and images. The deal follows a cease‑and‑desist letter the association sent in February over ByteDance’s AI tools, Seedream 5.0 Lite and Seedance 2.0, which users were prompting to repurpose copyrighted material from major studios, including a video depicting Tom Cruise and Brad Pitt fighting.

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