Business & Economy · 1 view
‘Mark Zuckerberg will love The Social Reckoning’: Sony trolls the Meta CEO with an Instagram ad
Aaron Sorkin’s “The Social Reckoning” just opened in U.S. theaters, and Sony Pictures is promoting it with a spot that takes a direct shot at Meta CEO Mark Zuckerberg, the film’s antagonist. The ad is running on Meta’s own platforms.
AI Summary
Sony Pictures is promoting Aaron Sorkin’s newly released film “The Social Reckoning” with an Instagram ad that directly targets Meta CEO Mark Zuckerberg, the movie’s antagonist. The spot, which runs on Meta’s own platforms, intercuts scenes of Jeremy Strong portraying Zuckerberg—including a shot of him wearing headphones—with on‑screen text stating, “Mark Zuckerberg will LOVE The Social Reckoning*.” The ad leverages the film’s opening in U.S. theaters to mock the tech executive.
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