Kenia Os Knew Latin Pop Would Go Global | HappeningNow.news

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Kenia Os Knew Latin Pop Would Go Global

M exico’s current musical identity might be rooted by the strums of the requinto and the international popularity of corridos tumbado s, but even with the dominance of regional Mexican music, a pop renaissance is brewing — and singer…

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Kenia Os, a 27‑year‑old Mexican singer, is spearheading a pop renaissance in a market dominated by regional styles such as corridos tumbados. She began as a teenage beauty‑focused YouTuber in 2015 before shifting to music, and over the last four years has helped elevate Latin pop into a serious export. Her breakthrough hit “Malas Decisiones” arrived in 2022, and she recalls betting on pop when it received minimal airplay in Spanish, a genre she always identified with.

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