Business & Economy · 2 views
How Novig became the third biggest prediction market site despite launching only months ago
Since bursting on the scene two years ago, prediction markets have become one of the buzziest new sectors in finance, pulling in billions of dollars in revenue, and driving daily news headlines.
AI Summary
Novig, a sports‑focused prediction market that launched as a federally regulated platform in August, has risen to the third‑largest position in the sector according to the PM Pulse industry metric. In the most recent 30‑day period, Novig processed $1.8 billion in trading volume on U.S.‑regulated exchanges, placing it ahead of fourth‑place Crypto.com by roughly $300 million. The volume represents an 80 percent increase from the prior month, though it remains far below the leading firms Kalshi ($33.3 billion) and Polymarket U.S. ($6.3 billion).
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