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Here’s Why You’re About to See More Ads in Google’s AI Overviews
With Google now injecting "sponsored" links directly into AI follow-up queries, traffic to online publishers will suffer even more.
Summary
With Google now injecting "sponsored" links directly into AI follow-up queries, traffic to online publishers will suffer even more. If you happened to listen to Alphabet’s quarterly earnings call on Wednesday, you might have heard that searches are up, but ad revenue is down. According to Google Chief Business Officer Philipp Schindler, search ad revenue growth slowed in the third quarter of 2026 because user queries are migrating to AI Overviews and AI Mode, which suffer from “lower monetization.”
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