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Greta Van Fleet’s Audience Used to Be Old Dudes in Zeppelin Shirts. Something Changed
When Greta Van Fleet played their first major shows in Nashville in 2017, at the now-defunct Mercy Lounge, the audience skewed heavily male, older, and classic rock. Led Zeppelin T-shirts were ubiquitous.
Summary
When Greta Van Fleet played their first major shows in Nashville in 2017, at the now-defunct Mercy Lounge, the audience skewed heavily male, older, and classic rock. Led Zeppelin T-shirts were ubiquitous. But when the Michigan group headlined Nashville’s Bridgestone Arena in 2023, a sea change had seemingly occurred: fans were younger, wearing sequins and glitter, and, in some cases, waving tiny rainbow flags. Greta Van Fleet’s lead singer, Josh Kiszka, says the band noticed it firsthand from the stage.
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