Energy · 38 views
Ferrari CEO says Luce EV is ‘clocking up orders’ despite design backlash
Ferrari CEO Benedetto Vigna confirmed that the $640,000 Luce, the company’s first all-electric car, is already receiving orders from both existing and new customers. The order book extends toward the end of 2027, according to Bloomberg.
Summary
Ferrari CEO Benedetto Vigna confirmed that the $640,000 Luce, the company’s first all-electric car, is already receiving orders from both existing and new customers. The order book extends toward the end of 2027, according to Bloomberg. The announcement comes just days after the Luce’s Rome unveiling triggered a 6% stock drop and a brutal wave of design criticism online, with former Ferrari boss Luca di Montezemolo himself telling Italian media to “at least take the prancing horse off.”
AI summaries can be wrong sometimes—always verify important details using the source article.
How AI & Automation are usedMore from Energy
Continue reading recent Energy coverage
- Rivian’s electric van gets 30% more range and AWD, now deliveringContinue reading
- BYD Earnings Miss Estimates as China's EV Price War Takes Its TollContinue reading
- EcoFlow 3,072Wh power station $1,299 in flash sale, exclusive refurb Anker SOLIX deals, Segway F3 e-scooter $650 low, moreContinue reading
- GE Vernova in $9B deal to buy high-voltage manufacturer as gas turbine orders slowContinue reading
Support HappeningNow
Independent AI-powered news analysis is reader-supported. Your contribution helps cover infrastructure, summaries, and continued platform development.
Support HappeningNow