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Disney, Philips Launch Themed MRI Machines Using ‘Beloved Stories and Characters’ To Comfort Children Undergoing Scans
Disney and Philips have collaborated on a new initiative to make medical imaging procedures more comfortable for children.
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Disney and Philips have collaborated on a new initiative to make medical imaging procedures more comfortable for children. The companies have launched themed MRI machines that incorporate Disney stories and characters into the scanning experience. These machines are part of Philips' Ambient Experience for MRI, a system designed to create an immersive environment for patients. The integration of Disney content aims to distract and comfort children during the scanning process, making the experience less intimidating. The themed MRI machines are now available in the U.S., the U.K., and a few other countries.
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