Entertainment
Asia Video Content Spend to Hit $15 Billion in 2026 as Streaming and Local Film Draw Capital, Media Partners Asia Report Finds
Spending on video content in seven major markets across Asia is expected to climb to $15.1 billion in 2026, according to Media Partners Asia ‘s “Asia Video Content Dynamics 2026” report.
AI Summary
Spending on video content across seven major Asian markets is projected to reach $15.1 billion in 2026, according to Media Partners Asia’s “Asia Video Content Dynamics 2026” report. The increase is driven almost entirely by streaming services and local film production, while traditional television budgets are declining. The report highlights a shift in capital allocation toward digital and domestic content as the primary source of new investment.
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